Reselling panels is an easy model to grasp: you buy wholesale, sell under your own brand and get paid every month for as long as the customer keeps using it. What separates people who profit from people who just move money around is doing the math, picking the right price and looking after the customer base.
This guide explains how reselling Painel Blend works, walks through margin examples with reference values and gives you a practical plan to get started.
How the credit model works
The logic is straightforward: 1 credit = 1 panel for 1 month (base plan).
- You buy credits wholesale, from R$ 29.90 per credit.
- You sell panels to your customers at the price you set.
- Each month of use consumes one credit per panel.
- The difference between your selling price and the credit cost is your margin.
As a reference, selling prices range from R$ 99.00 (minimum) to R$ 199.99 per panel per month. You choose where to sit in that range.
Margin examples
The numbers below are simulations using a cost of R$ 29.90 per credit. They are reference values and estimates, not guaranteed earnings: real results depend on the price you charge, how many customers you win and how many renew.
| Selling price (month) | Credit cost | Margin per panel/month |
|---|---|---|
| R$ 99.00 | R$ 29.90 | R$ 69.10 |
| R$ 149.90 | R$ 29.90 | R$ 120.00 |
| R$ 199.99 | R$ 29.90 | R$ 170.09 |
What that adds up to each month
Taking the middle example, selling at R$ 149.90:
- 5 panels: R$ 120.00 × 5 = R$ 600.00 per month
- 10 panels: R$ 120.00 × 10 = R$ 1,200.00 per month
- 20 panels: R$ 120.00 × 20 = R$ 2,400.00 per month
The key point is that this margin repeats. Every customer who renews keeps generating margin the next month without you having to sell to them again. To simulate your own numbers, use the calculator on the Become a reseller page.
Recurring revenue: what makes the numbers grow
In subscription reselling, your customer base is worth more than today’s sale. Two resellers who sell the same amount each month can end up in very different places after six months if one keeps customers and the other loses half at every renewal.
So keep an eye on three things:
- How many active panels you have today.
- How many renewed last month.
- How many new ones came in.
If these ideas are new to you, the post on MRR and retention explains how to read each number.
How to position your price
Selling at the minimum isn’t always the best strategy. A few ways to think about it:
- Entry price (around R$ 99.00): good for gaining volume fast, but you need more customers to reach the same revenue.
- Mid price (around R$ 149.90): a balance between margin and ease of selling.
- Premium price (around R$ 199.99): makes sense when you deliver more, such as hands-on support, setup help and migration.
What justifies a higher price isn’t the panel itself, it’s the service around it: fast support, help importing data and follow-up after the sale.
What you get as a distributor
The distributor portal is built so you can operate as your own brand:
- A portal under your brand, on your subdomain or domain.
- Prices you set.
- Payments straight to your account, via Pix on your own Mercado Pago.
- WhatsApp alerts for new customers, paid invoices, low credits and tickets.
- Sub-distributors, so you can build your own network.
- Media library with marketing images.
- Ready-made promo websites, with themes, SEO and publishing to Cloudflare Pages.
- Support inbox to help your customers.
A practical plan for your first 30 days
- Set your price and simulate your margin in the calculator.
- Customize the portal with your name, logo and colors.
- Publish a promo website with buttons pointing to your sign-up page.
- Buy an initial batch of credits that fits your goal for the month.
- Turn on WhatsApp alerts so you never miss a payment or ticket.
- Offer migration help to people coming from another system. The Sigma migration guide is great material to send customers.
- Track renewals every week.
Mistakes that eat into your margin
- Competing on price alone. You attract customers who switch suppliers over a few cents.
- Running out of credits. A customer without an active panel is an unhappy customer. Use the low-credit alert.
- Disappearing after the sale. The margin lives in renewals, not in the first sale.
- Promising what you don’t control. Sell business management, with no earnings promises to your customers.
Start reselling
The math is simple, but the results come from the customer base you build month by month. Explore the Distributor portal, run your numbers on Become a reseller and secure your spot in the closed beta or on the waitlist.
